McMahan Facebook Lead ROI

Spend, leads, qualification, and LawRuler delivery. Default view is last 7 days.
Updated Sep 12, 2026, 8:01 PM ET
Refresh cadence: 6 hours
Last 7 Days Last 30 Days All Time
Report loaded
Routing Funnel
Meta Leads
2,338
$12,428.07 spend · All time
CRM FB Leads
0
0 forms / 0 messenger
LawRuler Ready
0
0 not ready yet
LawRuler Delivered
0
0% of ready leads
Ready Not Delivered
0
red-alert delivery exception
Qualified Leads
0
0% of CRM FB leads
Messenger Missing Phone
0
0 phone captured / 0 starts
Cost / Qualified
$0.00
spend ÷ qualified leads
Delivery exception check: 0 LawRuler-ready leads are missing a LawRuler ID. 0 qualified ready leads are missing delivery. Messenger records without phone are counted as CRM leads, but are not LawRuler-ready.
Advertising
Campaign Spend Meta API
CampaignTypeCategorySpendLeadsCPL
W. Comp LF 06/22/26 - Loc 50Lead FormWorkers Comp$2,423.94300$8.08
W. Comp LF 04/15/26 - Loc 50 - excLead FormWorkers Comp$1,573.78150$10.49
W. Comp MSN 05-01-26 loc 50Messenger/DMWorkers Comp$1,568.971,142$1.37
Workers comp LF 03/11/26 - 50 miles locLead FormWorkers Comp$1,403.37170$8.26
W. Comp LF 05/25/26 - Loc 50 - excLead FormWorkers Comp$1,333.05191$6.98
Workers comp LF 02/18/26 - 50 miles locLead FormWorkers Comp$1,062.05100$10.62
Workers comp LF 02/05/26 - 50 miles locLead FormWorkers Comp$667.11105$6.35
Workers comp LF 01/21/26 - 50 miles locLead FormWorkers Comp$454.2740$11.36
Workers comp LF 04/08/26 - 50 miles locLead FormWorkers Comp$396.6960$6.61
Workers comp LF 01/30/26 - 50 miles locLead FormWorkers Comp$305.6325$12.23
Workers comp LF 01/13/26 - 50 miles locLead FormWorkers Comp$296.6715$19.78
W. Comp LF 05/20/26 - Loc 50 - excLead FormWorkers Comp$261.7815$17.45
Score Bands CRM + comments
BandCountMeaning
Strong0fast review
Likely0likely qualified
Review0needs screen
Low0low fit

Qualified = CRM tag/source/comment evidence including chat qualified, practice-area lead tags, or case-fit score >= 70.

Messenger Readiness
Messenger Starts
0
CRM Messenger/DM records
Phone Captured
0
0% Messenger ready rate
Missing Phone
0
primary LawRuler readiness gap
Qualified Delivered
0
0 qualified ready missing delivery
Lead Source Breakdown
CRM Lead Type CRM attribution
TypeCRM LeadsMeta LeadsMeta Spend
Lead Form01,196$10,720.16
Messenger/DM01,142$1,568.97
Paid Social - Unknown Type00$138.94
Help Request Category Tags + comments + campaign
CategoryCRM LeadsMeta LeadsMeta Spend
Workers Comp02,338$12,428.07

LawRuler delivered is not total lead volume. It is the subset of LawRuler-eligible leads with a returned Lead ID. Messenger/DM records without phone/name are counted as CRM leads but are not LawRuler-ready yet.

Recent Facebook Leads CRM / LawRuler
DateLeadTypeCategoryScoreQualifiedLawRulerEligibleSignal / comment
No Facebook CRM leads in the current period.
Data warnings:
CRM 401: Location is not active